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Privacy Policy

Introduction

This Privacy Policy describes how Lumin D2D Solutions LLP and its affiliates (collectively referred to as "Company", "we", "our", "us") collect, use, share, protect, or otherwise process your personal data through our website https://themerchcafe.com (hereinafter referred to as the "Platform").

Please note, you may be able to browse certain sections of the Platform without registering. We do not offer any products or services outside India through this Platform, and your personal data will primarily be stored and processed in India.

By visiting the Platform, providing your information, or availing any product/service offered on the Platform, you expressly agree to be bound by the terms of this Privacy Policy, our Terms of Use, and applicable service/product terms, and agree to be governed by the laws of India.

Collection of Information

We collect your personal data when you use our Platform, services, or otherwise interact with us during the course of our relationship. Information collected includes but is not limited to name, date of birth, address, mobile number, email ID, and identity/address proof. Sensitive personal data such as payment information or biometric data may be collected with your consent and as per applicable laws.

You can choose not to provide certain information by not using specific features or services. We may also track behavior, preferences, and other data provided by you or collected automatically.

When you interact with third-party partners through our Platform, their privacy policies will apply, and we recommend reviewing them before sharing any data.

If you receive any fraudulent communication seeking personal data like PINs or passwords, please do not respond and report it to the appropriate authorities immediately.

Usage of Information

We use your personal data to provide services, handle orders, resolve disputes, send updates, improve customer experience, detect fraud, conduct marketing and research, and for other legitimate purposes. You may opt-out of marketing communications at any time.

Sharing of Information

We may share your personal data with our affiliates, corporate entities, business partners, and service providers including logistics and payment partners. Such sharing is done to provide access to services, comply with laws, prevent fraud, and support marketing efforts.

We may also disclose personal data to government authorities or law enforcement agencies when legally required or for security and legal compliance purposes.

Security Precautions

We implement reasonable security practices to protect your data. Despite this, data transmission over the internet is not fully secure, and users accept the associated risks. You are responsible for maintaining the confidentiality of your login credentials.

Data Deletion and Retention

You may delete your account through your profile settings or by contacting us. However, deletion may be delayed in case of ongoing issues such as unresolved claims or pending services. We retain data as long as necessary for legitimate purposes and may anonymize data for research or analytics.

Your Rights

You can access, update, or rectify your personal data through the Platform settings.

Consent

By using our Platform or providing your data, you consent to its collection, use, storage, and sharing as described. If you provide data about others, you confirm you have permission to do so.

You may withdraw consent by contacting our Grievance Officer. Please mention “Withdrawal of consent for processing personal data” in your request. Note that withdrawal is not retroactive and may impact your access to services.

Changes to this Privacy Policy

This Privacy Policy may be updated periodically. We encourage you to review it regularly. Significant changes may be notified as required by law.